Vidwan-ID : 438516



  • Dr Rajeev Kumar

  • Associate Professor
  • Doon University
Publications 2016 - 2024

Publications

  • 11
    Journal Articles
  • 6

Citations / H-Index

17 Citations
2 h-index
42 Citations

Google Scholar

Co-author Network


Expertise

Business

Dr Rajeev Kumar is an Associate Professor at Doon University, Dehradun. He received his MBA from Indian Institute of Technology, Roorkee (Formerly University of Roorkee) and Doctorate from Uttarakhand Technical University (State University), Dehradun. He is UGC-NET qualified in Management and has more than 23 years of combined experience in Academics and different Organizations. He has attended many national and international conferences and also contributed research papers in top Journals.

Personal Information

Dr Rajeev Kumar

Male
Doon University Kedar Puram, Dehradun, Uttarakhand, India
Dehradun, Uttarakhand, India - 248007


Experience

  • Associate Professor

    School of Management

    Doon University


Qualification

  • PhD

    Uttarakhand Technical University


Honours and Awards

2017

UGC-NET

University Grants Commission

2017

UGC-NET

University Grants Commission

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Doctoral Theses Guided

2024

Factors influencing shopping preferences of consumers for selected consumer goods: A comparative analysis of online and offline shopping decision in selected cities of Uttarakhand.

Rakesh Semwal, Uttaranchal University Dehradun

2023

Impact of Lucrative Offers on Purchase of Smart Consumer Electronics- A Comparative Study on Generation X, Y, Z in Selected Cities of North India.

Shubham Chaudhary, Uttaranchal University Dehradun

2024

Factors influencing shopping preferences of consumers for selected consumer goods: A comparative analysis of online and offline shopping decision in selected cities of Uttarakhand.

Rakesh Semwal, Uttaranchal University Dehradun

2023

Impact of Lucrative Offers on Purchase of Smart Consumer Electronics- A Comparative Study on Generation X, Y, Z in Selected Cities of North India.

Shubham Chaudhary, Uttaranchal University Dehradun

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Membership In Professional Bodies

2020

Chartered Management Institute London UK

Full Time

2020

Chartered Management Institute London UK

Full Time

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Patents



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