Vidwan-ID : 458122



  • Prof H C Purohit

  • Professor
  • Doon University
Publications 2000 - 2024

Publications

  • 22
    Journal Articles
  • 9
    Book Chapter
  • 4
    Book
  • 1
    Conference
    Proceedings
  • 3
    Projects
  • 4

Citations / H-Index

5 Citations

Co-author Network


Expertise

Interdisciplinary Social Sciences

Consumer Behaviour, Business Economics, Vedic Management, Marketing Management, Rural Marketing, Marketing Research

Personal Information

Prof H C Purohit

Male
Doon University Mothrowala, Dehradun, Uttarakhand, India
Dehradun, Uttarakhand, India - 248001


Experience

  • Professor

    School of Management

    Doon University


Qualification

  • Ph.D.

    Hemwati Nandan Bahuguna Garhwal University


Honours and Awards

2022

Best Business Academic Award of the Year (BBAY)-2022 Gold Medal

Indian Commerce Association

2022

Principal/Dean of the year Award

Chief Minister of Uttarakhand

2022

Second Best Research Paper Award

All India Accounting Association, Bhopal Chapter

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2022

Best Business Academic Award of the Year (BBAY)-2022 Gold Medal

Indian Commerce Association

2022

Principal/Dean of the year Award

Chief Minister of Uttarakhand

2022

Second Best Research Paper Award

All India Accounting Association, Bhopal Chapter

2022

Fellow of Indian Commerce Association (FICA)

Indian Commerce Association

2016

Fellow of Indian Commerce Association (FICA)

Indian Commerce Association

2016

Best Teacher Award

Loins Club

2011

Prof Manubhai Shah Memorable Research Award

Indian Commerce Association

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Doctoral Theses Guided

2024

Understanding Consumer Preferences and Intention to Buy Green Products; An Analytical Study

Sakshi Kaparwan, Doon University

2023

Subliminal Advertising and online consumer Buying Behaviour : A Study of Indian Consumer

Surabhi Dhar, Doon University

2023

Subjective Wellbeing and Organizational Commitment: A Study of Micro, Small and Medium Enterprises

Kuljeet Kaur, Doon University

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2024

Understanding Consumer Preferences and Intention to Buy Green Products; An Analytical Study

Sakshi Kaparwan, Doon University

2023

Subliminal Advertising and online consumer Buying Behaviour : A Study of Indian Consumer

Surabhi Dhar, Doon University

2023

Subjective Wellbeing and Organizational Commitment: A Study of Micro, Small and Medium Enterprises

Kuljeet Kaur, Doon University

2023

Consumer Attitude towards Online Behavioural Advertising and Purchase Intentions: An Assessment of Avoidance Behaviour

Shradha Jain, Doon University

2022

Consumer Purchase Intention and Willingness to Pay for Green Products: A Study of Uttarakhand

Aishwarya Pratap Pushpwan, Doon University

2021

Service Quality measurement and Customer retention in Airlines Industry in India

Priyank Singh, Doon University

2021

Consumer Ethnocentrism and Consumer Buying Behaviour of Durable Products: A study of Indian consumer

Ankita Mandoliya, Doon University

2018

Impact and Performance Evaluation of Mahatma Gandhi National Rural Employment Guarantee Act (MGNREGA)- A Study of Doiwal and Kalsi Blocks of Dehradun District of Uttarakhand

Deepali Tomar, Awarded- M. Phil. Degree, Doon University

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Membership In Professional Bodies

2018

Indian Society for Training and Development (ISTD), New Delhi, India

Life Member

2018

Indian Accounting Association, Bhopal Chapter, India

Life Member

2017

Dehradun Management Association, Dehradun

Founder Member

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2018

Indian Society for Training and Development (ISTD), New Delhi, India

Life Member

2018

Indian Accounting Association, Bhopal Chapter, India

Life Member

2017

Dehradun Management Association, Dehradun

Founder Member

2015

All India Commerce Association

Executive Council Member

2008

Indian Commerce Association, India.

Life Member

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Membership In Committees

2022

Sri Dev Suman Uttarakhand University, Badshahithaul, Tehri GarhwalAcademic Council

Member

2020

HNB Medical Education Uttarakhand University Academic Council

Member

2019

IQAC of Doon University, Dehradun

Coordinator

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2022

Sri Dev Suman Uttarakhand University, Badshahithaul, Tehri GarhwalAcademic Council

Member

2020

HNB Medical Education Uttarakhand University Academic Council

Member

2019

IQAC of Doon University, Dehradun

Coordinator

2018

University Court

Member

2016

University Executive Council

Member

2016

University Academic Council

Member

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Research Projects

Consumer Complaining Behaviour and RedressSatisfaction with Respect to Court Complaints: An Analytical Study of Uttarakhand

Funding Agency : ICSSR

Research Methodology Course

Funding Agency : ICSSR

Research Methodology Course

Funding Agency : ICSSR

Consumer Complaining Behaviour and RedressSatisfaction with Respect to Court Complaints: An Analytical Study of Uttarakhand

Funding Agency : ICSSR

Research Methodology Course

Funding Agency : ICSSR

Research Methodology Course

Funding Agency : ICSSR

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Patents



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